PT SERELIA PRIMA NUTRISIA — 100% Sinkron dengan Sheet MASTER Data Excel (November 2026)
Perbandingan: ■ November 2026 (Hijau) vs ■ Oktober 2026 (Biru Putus-Putus)
Perbandingan kanal: ■ Target | ■ Realisasi Berjalan | ■ Realisasi Bulan Lalu
Akumulasi Mingguan: ■ November 2026 vs ■ Oktober 2026
Historis Omset Bulanan 2026:
| Channel | Target | Realisasi (MTD) | % Capaian | Realisasi Okt (MoM) | Deviasi |
|---|---|---|---|---|---|
| Kemitraan Eksklusif | Rp 135.000.000 | Rp 13.202.198 | 9.8% | Rp 116.825.728 | Rp 121.797.802 (Kurang) |
| Kemitraan Reguler | Rp 5.000.000 | Rp 52.914 | 1.1% | Rp 13.772.855 | Rp 4.947.086 (Kurang) |
| Repeat Order CRM | Rp 7.000.000 | Rp 523.000 | 7.5% | Rp 3.902.000 | Rp 6.477.000 (Kurang) |
| Akuisisi Ads (Leads) | Rp 1.500.000 | Rp 0 | 0.0% | Rp 95.000 | Rp 1.500.000 (Kurang) |
| TikTok & Tokopedia | Rp 440.000.000 | Rp 25.264.304 | 5.7% | Rp 341.952.277 | Rp 414.735.696 (Kurang) |
| Shopee | Rp 40.000.000 | Rp 1.677.000 | 4.2% | Rp 28.830.290 | Rp 38.323.000 (Kurang) |
| Nama / Sub-Channel | Target | Realisasi | % Capaian |
|---|---|---|---|
| Randy (Eksklusif) | Rp 105.000.000 | Rp 9.133.723 | 8.7% |
| Rianita (Eksklusif) | Rp 10.000.000 | Rp 289.000 | 2.9% |
| Vero (Eksklusif) | Rp 10.000.000 | Rp 3.402.000 | 34.0% |
| Sri Lestari (Eksklusif) | Rp 5.000.000 | Rp 377.475 | 7.5% |
| Oriflakes Gaztro (RO CRM) | Rp 5.000.000 | Rp 523.000 | 10.5% |
| Oriflakes Slimmy (RO CRM) | Rp 2.000.000 | Rp 0 | 0.0% |
| Sahabat Lambung (TikTok) | Rp 15.000.000 | Rp 727.180 | 4.8% |
| Sereal Lambung (TikTok) | Rp 22.000.000 | Rp 1.726.376 | 7.8% |
| Oriflakes ID Official (TikTok) | Rp 3.000.000 | Rp 0 | 0.0% |
| Origoat (TikTok) | Rp 200.000.000 | Rp 13.572.637 | 6.8% |
| Origoat Kids (TikTok) | Rp 200.000.000 | Rp 9.238.111 | 4.6% |
| Oriflakes 150gr (Shopee) | Rp 5.000.000 | Rp 345.000 | 6.9% |
| Oriflakes 350gr (Shopee) | Rp 3.000.000 | Rp 0 | 0.0% |
| Origoat (Shopee) | Rp 10.000.000 | Rp 524.000 | 5.2% |
| Origoat Kids Serelia (Shopee) | Rp 20.000.000 | Rp 808.000 | 4.0% |
Kurva perbandingan: ■ Bulan Acuan/Berjalan vs ■ Bulan Sebelumnya (Garis Putus-Putus)
Perbandingan total 21 produk per minggu: ■ Bulan Berjalan vs ■ Bulan Sebelumnya
| No | Nama Produk & Varian | W1 | W2 | W3 | W4 | W5 | Total Qty | Rata2/Hari |
|---|---|---|---|---|---|---|---|---|
| 1 | Origoat - vanila 125g | 82 | 0 | 0 | 0 | 0 | 82 | 41,0 |
| 2 | Origoat - Jahe 125g | 221 | 0 | 0 | 0 | 0 | 221 | 110,5 |
| 3 | Origoat - Coklat 125g | 61 | 0 | 0 | 0 | 0 | 61 | 30,5 |
| 4 | Origoat - Plain 100g | 34 | 0 | 0 | 0 | 0 | 34 | 17,0 |
| 5 | Origoat Kids - Vanila Kids 125g | 14 | 0 | 0 | 0 | 0 | 14 | 7,0 |
| 6 | Origoat Kids - Coklat Kids 125g | 211 | 0 | 0 | 0 | 0 | 211 | 105,5 |
| 7 | Oriflakes Gaztro 150gr - Vanilla 150g | 24 | 0 | 0 | 0 | 0 | 24 | 12,0 |
| 8 | Oriflakes Gaztro 150gr - Jahe 150g | 7 | 0 | 0 | 0 | 0 | 7 | 3,5 |
| 9 | Oriflakes Gaztro 150gr - Coklat 150g | 14 | 0 | 0 | 0 | 0 | 14 | 7,0 |
| 10 | Oriflakes Original 150gr - Plain 150g | 11 | 0 | 0 | 0 | 0 | 11 | 5,5 |
| 11 | Oriflakes Original - WPS 350g | 25 | 0 | 0 | 0 | 0 | 25 | 12,5 |
| 12 | Oriflakes Original - WPS 900g | 32 | 0 | 0 | 0 | 0 | 32 | 16,0 |
| 13 | Oriflakes Original - Plain 350g | 15 | 0 | 0 | 0 | 0 | 15 | 7,5 |
| 14 | Oriflakes Slimy - Coklat 350g (NF) | 0 | 0 | 0 | 0 | 0 | 0 | 0,0 |
| 15 | Oriflakes Slimy - Green Tea 350g (NF) | 0 | 0 | 0 | 0 | 0 | 0 | 0,0 |
| 16 | Oriflakes Slimy - Vanilla 350g (NF) | 7 | 0 | 0 | 0 | 0 | 7 | 3,5 |
| 17 | Oriflakes Gaztro - Vanilla 350g | 26 | 0 | 0 | 0 | 0 | 26 | 13,0 |
| 18 | Oriflakes Gaztro - Vanilla 900g | 23 | 0 | 0 | 0 | 0 | 23 | 11,5 |
| 19 | Oriflakes Gaztro - Jahe 350g | 35 | 0 | 0 | 0 | 0 | 35 | 17,5 |
| 20 | Oriflakes Gaztro - Jahe 900g | 2 | 0 | 0 | 0 | 0 | 2 | 1,0 |
| 21 | Oriflakes Gaztro - Coklat 900g | 0 | 0 | 0 | 0 | 0 | 0 | 0,0 |
Warna batang menunjukkan kuadran: ■ Stars | ■ Cash Cows | ■ Question Marks | ■ Dogs. Garis putus-putus abu-abu adalah kurva persentase kumulatif volume (Sumbu Kanan).
| No | Nama Produk & Varian | Kategori Pareto | Bulan Sebelumnya (Qty) | Bulan Berjalan (Master Qty) | Selisih (MoM) | Forecast (Des) |
|---|---|---|---|---|---|---|
| 1 | Origoat Kids - Coklat Kids 125g | Stars | 3.693 | 211 | -3.482 (MTD) | 197 pcs (+60) |
| 2 | Origoat - Jahe 125g | Stars | 1.773 | 221 | -1.552 (MTD) | 126 pcs (+60) |
| 3 | Origoat Kids - Vanila Kids 125g | Cash Cows | 1.552 | 14 | -1.538 (MTD) | 87 pcs (+30) |
| 4 | Origoat - vanila 125g | Cash Cows | 622 | 82 | -540 (MTD) | 53 pcs (+30) |
| 5 | Origoat - Coklat 125g | Cash Cows | 589 | 61 | -528 (MTD) | 52 pcs (+30) |
| 6 | Oriflakes Gaztro - Jahe 350g | Cash Cows | 427 | 35 | -392 (MTD) | 46 pcs (+30) |
| 7 | Oriflakes Gaztro - Vanilla 350g | Question Marks | 424 | 26 | -398 (MTD) | 36 pcs (+20) |
| 8 | Oriflakes Original - Plain 350g | Question Marks | 325 | 15 | -310 (MTD) | 32 pcs (+20) |
| 9 | Origoat - Plain 100g | Question Marks | 304 | 34 | -270 (MTD) | 31 pcs (+20) |
| 10 | Oriflakes Gaztro - Vanilla 900g | Question Marks | 287 | 23 | -264 (MTD) | 31 pcs (+20) |
| 11 | Oriflakes Gaztro 150gr - Vanilla 150g | Question Marks | 270 | 24 | -246 (MTD) | 30 pcs (+20) |
| 12 | Oriflakes Original - WPS 350g | Question Marks | 248 | 25 | -223 (MTD) | 29 pcs (+20) |
| 13 | Oriflakes Gaztro 150gr - Coklat 150g | Question Marks | 174 | 14 | -160 (MTD) | 26 pcs (+20) |
| 14 | Oriflakes Original - WPS 900g | Dogs | 133 | 32 | -101 (MTD) | 0 pcs (Stok Cukup) |
| 15 | Oriflakes Original 150gr - Plain 150g | Dogs | 104 | 11 | -93 (MTD) | 0 pcs (Stok Cukup) |
| 16 | Oriflakes Gaztro 150gr - Jahe 150g | Dogs | 92 | 7 | -85 (MTD) | 0 pcs (Stok Cukup) |
| 17 | Oriflakes Slimy - Vanilla 350g (NF) | Dogs | 77 | 7 | -70 (MTD) | 0 pcs (Stok Cukup) |
| 18 | Oriflakes Gaztro - Jahe 900g | Dogs | 62 | 2 | -60 (MTD) | 0 pcs (Stok Cukup) |
| 19 | Oriflakes Slimy - Coklat 350g (NF) | Dogs | 55 | 0 | -55 (MTD) | 0 pcs (Stok Cukup) |
| 20 | Sampel Origoat - Jahe | Sampel | 34 | 0 | -34 (MTD) | 0 pcs |
| 21 | Oriflakes Gaztro - Coklat 900g | Dogs | 28 | 0 | -28 (MTD) | 0 pcs (Stok Cukup) |
| 22 | Sampel Origoat Kids - Cokelat | Sampel | 28 | 0 | -28 (MTD) | 0 pcs |
| 23 | Oriflakes Slimy - Green Tea 350g (NF) | Dogs | 24 | 0 | -24 (MTD) | 0 pcs (Stok Cukup) |
| 24 | Sampel Origoat - Vanila | Sampel | 17 | 0 | -17 (MTD) | 0 pcs |
| 25 | Sampel Oriflakes - Plain | Sampel | 10 | 1 | -9 (MTD) | 0 pcs |
| 26 | Sampel Oriflakes - Vanila | Sampel | 7 | 0 | -7 (MTD) | 0 pcs |
| 27 | Diameal - Diameal 20gr | Sampel | 5 | 0 | -5 (MTD) | 0 pcs |
| 28 | Sampel Oriflakes - Cokelat | Sampel | 5 | 0 | -5 (MTD) | 0 pcs |
| 29 | Sampel Oriflakes - Jahe | Sampel | 2 | 0 | -2 (MTD) | 0 pcs |