PT SERELIA PRIMA NUTRISIA — 100% Sinkron dengan Sheet MASTER Data Excel (November 2026)
Perbandingan: ■ November 2026 (Hijau) vs ■ Oktober 2026 (Biru Putus-Putus)
Perbandingan kanal: ■ Target | ■ Realisasi Berjalan | ■ Realisasi Bulan Lalu
Akumulasi Mingguan: ■ November 2026 vs ■ Oktober 2026
Historis Omset Bulanan 2026:
| Channel | Target | Realisasi (MTD) | % Capaian | Realisasi Okt (MoM) | Deviasi |
|---|---|---|---|---|---|
| Kemitraan Eksklusif | Rp 135.000.000 | Rp 9.133.723 | 6.8% | Rp 116.825.728 | Rp 125.866.277 (Kurang) |
| Kemitraan Reguler | Rp 5.000.000 | Rp 0 | 0.0% | Rp 13.772.855 | Rp 5.000.000 (Kurang) |
| Repeat Order CRM | Rp 7.000.000 | Rp 80.000 | 1.1% | Rp 3.902.000 | Rp 6.920.000 (Kurang) |
| Akuisisi Ads (Leads) | Rp 1.500.000 | Rp 0 | 0.0% | Rp 95.000 | Rp 1.500.000 (Kurang) |
| TikTok & Tokopedia | Rp 440.000.000 | Rp 17.444.386 | 4.0% | Rp 341.952.277 | Rp 422.555.614 (Kurang) |
| Shopee | Rp 40.000.000 | Rp 1.205.000 | 3.0% | Rp 28.830.290 | Rp 38.795.000 (Kurang) |
| Nama / Sub-Channel | Target | Realisasi | % Capaian |
|---|---|---|---|
| Randy (Eksklusif) | Rp 105.000.000 | Rp 9.133.723 | 8.7% |
| Rianita (Eksklusif) | Rp 10.000.000 | Rp 0 | 0.0% |
| Vero (Eksklusif) | Rp 10.000.000 | Rp 0 | 0.0% |
| Sri Lestari (Eksklusif) | Rp 5.000.000 | Rp 0 | 0.0% |
| Oriflakes Gaztro (RO CRM) | Rp 5.000.000 | Rp 80.000 | 1.6% |
| Oriflakes Slimmy (RO CRM) | Rp 2.000.000 | Rp 0 | 0.0% |
| Sahabat Lambung (TikTok) | Rp 15.000.000 | Rp 492.800 | 3.3% |
| Sereal Lambung (TikTok) | Rp 22.000.000 | Rp 1.238.739 | 5.6% |
| Oriflakes ID Official (TikTok) | Rp 3.000.000 | Rp 0 | 0.0% |
| Origoat (TikTok) | Rp 200.000.000 | Rp 10.454.420 | 5.2% |
| Origoat Kids (TikTok) | Rp 200.000.000 | Rp 5.258.427 | 2.6% |
| Oriflakes 150gr (Shopee) | Rp 5.000.000 | Rp 255.000 | 5.1% |
| Oriflakes 350gr (Shopee) | Rp 3.000.000 | Rp 0 | 0.0% |
| Origoat (Shopee) | Rp 10.000.000 | Rp 316.000 | 3.2% |
| Origoat Kids Serelia (Shopee) | Rp 20.000.000 | Rp 634.000 | 3.2% |
Kurva perbandingan: ■ Bulan Acuan/Berjalan vs ■ Bulan Sebelumnya (Garis Putus-Putus)
Perbandingan total 21 produk per minggu: ■ Bulan Berjalan vs ■ Bulan Sebelumnya
| No | Nama Produk & Varian | W1 | W2 | W3 | W4 | W5 | Total Qty | Rata2/Hari |
|---|---|---|---|---|---|---|---|---|
| 1 | Origoat - vanila 125g | 74 | 0 | 0 | 0 | 0 | 74 | 74,0 |
| 2 | Origoat - Jahe 125g | 156 | 0 | 0 | 0 | 0 | 156 | 156,0 |
| 3 | Origoat - Coklat 125g | 49 | 0 | 0 | 0 | 0 | 49 | 49,0 |
| 4 | Origoat - Plain 100g | 21 | 0 | 0 | 0 | 0 | 21 | 21,0 |
| 5 | Origoat Kids - Vanila Kids 125g | 14 | 0 | 0 | 0 | 0 | 14 | 14,0 |
| 6 | Origoat Kids - Coklat Kids 125g | 128 | 0 | 0 | 0 | 0 | 128 | 128,0 |
| 7 | Oriflakes Gaztro 150gr - Vanilla 150g | 9 | 0 | 0 | 0 | 0 | 9 | 9,0 |
| 8 | Oriflakes Gaztro 150gr - Jahe 150g | 3 | 0 | 0 | 0 | 0 | 3 | 3,0 |
| 9 | Oriflakes Gaztro 150gr - Coklat 150g | 9 | 0 | 0 | 0 | 0 | 9 | 9,0 |
| 10 | Oriflakes Original 150gr - Plain 150g | 9 | 0 | 0 | 0 | 0 | 9 | 9,0 |
| 11 | Oriflakes Original - WPS 350g | 25 | 0 | 0 | 0 | 0 | 25 | 25,0 |
| 12 | Oriflakes Original - WPS 900g | 31 | 0 | 0 | 0 | 0 | 31 | 31,0 |
| 13 | Oriflakes Original - Plain 350g | 15 | 0 | 0 | 0 | 0 | 15 | 15,0 |
| 14 | Oriflakes Slimy - Coklat 350g (NF) | 0 | 0 | 0 | 0 | 0 | 0 | 0,0 |
| 15 | Oriflakes Slimy - Green Tea 350g (NF) | 0 | 0 | 0 | 0 | 0 | 0 | 0,0 |
| 16 | Oriflakes Slimy - Vanilla 350g (NF) | 6 | 0 | 0 | 0 | 0 | 6 | 6,0 |
| 17 | Oriflakes Gaztro - Vanilla 350g | 26 | 0 | 0 | 0 | 0 | 26 | 26,0 |
| 18 | Oriflakes Gaztro - Vanilla 900g | 23 | 0 | 0 | 0 | 0 | 23 | 23,0 |
| 19 | Oriflakes Gaztro - Jahe 350g | 28 | 0 | 0 | 0 | 0 | 28 | 28,0 |
| 20 | Oriflakes Gaztro - Jahe 900g | 2 | 0 | 0 | 0 | 0 | 2 | 2,0 |
| 21 | Oriflakes Gaztro - Coklat 900g | 0 | 0 | 0 | 0 | 0 | 0 | 0,0 |
Warna batang menunjukkan kuadran: ■ Stars | ■ Cash Cows | ■ Question Marks | ■ Dogs. Garis putus-putus abu-abu adalah kurva persentase kumulatif volume (Sumbu Kanan).
| No | Nama Produk & Varian | Kategori Pareto | Bulan Sebelumnya (Qty) | Bulan Berjalan (Master Qty) | Selisih (MoM) | Forecast (Des) |
|---|---|---|---|---|---|---|
| 1 | Origoat Kids - Coklat Kids 125g | Stars | 3.693 | 128 | -3.565 (MTD) | 197 pcs (+60) |
| 2 | Origoat - Jahe 125g | Stars | 1.773 | 156 | -1.617 (MTD) | 126 pcs (+60) |
| 3 | Origoat Kids - Vanila Kids 125g | Cash Cows | 1.552 | 14 | -1.538 (MTD) | 87 pcs (+30) |
| 4 | Origoat - vanila 125g | Cash Cows | 622 | 74 | -548 (MTD) | 53 pcs (+30) |
| 5 | Origoat - Coklat 125g | Cash Cows | 589 | 49 | -540 (MTD) | 52 pcs (+30) |
| 6 | Oriflakes Gaztro - Jahe 350g | Cash Cows | 427 | 28 | -399 (MTD) | 46 pcs (+30) |
| 7 | Oriflakes Gaztro - Vanilla 350g | Question Marks | 424 | 26 | -398 (MTD) | 36 pcs (+20) |
| 8 | Oriflakes Original - Plain 350g | Question Marks | 325 | 15 | -310 (MTD) | 32 pcs (+20) |
| 9 | Origoat - Plain 100g | Question Marks | 304 | 21 | -283 (MTD) | 31 pcs (+20) |
| 10 | Oriflakes Gaztro - Vanilla 900g | Question Marks | 287 | 23 | -264 (MTD) | 31 pcs (+20) |
| 11 | Oriflakes Gaztro 150gr - Vanilla 150g | Question Marks | 270 | 9 | -261 (MTD) | 30 pcs (+20) |
| 12 | Oriflakes Original - WPS 350g | Question Marks | 248 | 25 | -223 (MTD) | 29 pcs (+20) |
| 13 | Oriflakes Gaztro 150gr - Coklat 150g | Question Marks | 174 | 9 | -165 (MTD) | 26 pcs (+20) |
| 14 | Oriflakes Original - WPS 900g | Dogs | 133 | 31 | -102 (MTD) | 0 pcs (Stok Cukup) |
| 15 | Oriflakes Original 150gr - Plain 150g | Dogs | 104 | 9 | -95 (MTD) | 0 pcs (Stok Cukup) |
| 16 | Oriflakes Gaztro 150gr - Jahe 150g | Dogs | 92 | 3 | -89 (MTD) | 0 pcs (Stok Cukup) |
| 17 | Oriflakes Slimy - Vanilla 350g (NF) | Dogs | 77 | 6 | -71 (MTD) | 0 pcs (Stok Cukup) |
| 18 | Oriflakes Gaztro - Jahe 900g | Dogs | 62 | 2 | -60 (MTD) | 0 pcs (Stok Cukup) |
| 19 | Oriflakes Slimy - Coklat 350g (NF) | Dogs | 55 | 0 | -55 (MTD) | 0 pcs (Stok Cukup) |
| 20 | Sampel Origoat - Jahe | Sampel | 34 | 0 | -34 (MTD) | 0 pcs |
| 21 | Oriflakes Gaztro - Coklat 900g | Dogs | 28 | 0 | -28 (MTD) | 0 pcs (Stok Cukup) |
| 22 | Sampel Origoat Kids - Cokelat | Sampel | 28 | 0 | -28 (MTD) | 0 pcs |
| 23 | Oriflakes Slimy - Green Tea 350g (NF) | Dogs | 24 | 0 | -24 (MTD) | 0 pcs (Stok Cukup) |
| 24 | Sampel Origoat - Vanila | Sampel | 17 | 0 | -17 (MTD) | 0 pcs |
| 25 | Sampel Oriflakes - Plain | Sampel | 10 | 0 | -10 (MTD) | 0 pcs |
| 26 | Sampel Oriflakes - Vanila | Sampel | 7 | 0 | -7 (MTD) | 0 pcs |
| 27 | Diameal - Diameal 20gr | Sampel | 5 | 0 | -5 (MTD) | 0 pcs |
| 28 | Sampel Oriflakes - Cokelat | Sampel | 5 | 0 | -5 (MTD) | 0 pcs |
| 29 | Sampel Oriflakes - Jahe | Sampel | 2 | 0 | -2 (MTD) | 0 pcs |